Woven for Financial Services

Turn moments of doubt
into lifelong customers

Proactive AI agents to engage prospective and current customers across every high-stakes moment, recovering stalled sign ups, addressing trust concerns, and turning complex products into clear conversations.

Proven Performance

Demonstrated impact across the financial customer journey

80%

Increase in abandoned onboarding recovery

Helping applicants navigate identity verification & funding hurdles.

3X

Lift in free trial recovery

Proactively engaging users during high-intent trial periods.

2.5X

Lift in cancelled subscription recovery

Re-engaging at-risk accounts with personalized retention playbooks.

How It Works

How Woven Transforms Customer Engagement for Financial Services

Recover drop-offs

KYC, identity verification, and funding flows are where customers quietly disappear. Woven engages applicants the moment they stall and follows up across channels until they convert.

  • Instant trigger upon KYC stalling
  • Multi-channel automated follow-up
W
To: customer.email
Subject: Finish setting up your WealthGrow account

Hi customer.first_name,

I noticed you started setting up your WealthGrow account but didn't finish the account funding step. Your customer.application_status is currently pending. Based on your customer.investment_profile, I wanted to share a few options that might help you get started.

Generative Block
Recommend a **Conservative Growth Portfolio** or **Smart Portfolio** based on customer.time_horizon and customer.risk_tolerance.

Are you still interested in setting up your account, or do you have any questions about our investment options?

Build trust at moments of doubt

Trust is the product in financial services. Woven surfaces emerging concerns from real conversations and helps you respond, with personalized outreach, dedicated resources, or proactive re-engagement of at-risk customers.

  • Real-time sentiment and concern tracking
  • Compliance-approved security resource delivery
Weekly Report

Stalled Sign-Up Customer Insights

Mar 15 – 22
156 convos analyzed
Top Theme

“Trust & Security Concerns”

42%of drop-offs
Hesitant to link bank account
Unclear about FDIC insurance
Worried about market volatility
4-Week Trend
+18%
Key Insight

Users are hesitant to link their primary bank accounts during the KYC/funding step without explicit reassurance about security.

Educate and recommend the right next product

Financial products are confusing, and customers rarely ask. Woven engages at the right moments, surfaces what each customer is actually trying to accomplish, and recommends the best fit with full context synced to your CRM.

  • Context-aware financial education
  • Bidirectional CRM syncing for sales handoff
Agent Process
Analyze risk profile
Check CRM data
Match compliance playbook
Formulate advice
Generated Response
“Hi Leo, I completely understand, investing for the first time can feel overwhelming. Since you're saving for a house down payment in 3 years, our **Conservative Growth Portfolio** is designed to prioritize stability. Would you like me to update your account settings to this?”
Update settings
Sync to Salesforce
Enterprise Ready

Built for the compliance bar of financial services

Woven was built from the ground up for regulated industries with the security, auditability, and data controls financial institutions require.

Compliance-Grade Infrastructure

SOC 2 Type II, comprehensive audit trails, single sign-on (SSO), and granular role-based access controls to keep your data secure.

PII Redaction by Default

SSNs, account numbers, and EINs are automatically detected and redacted at the edge, ensuring sensitive data stays securely in your systems of record.

Brand-Safe Guardrails

Robust controls and strict playbook boundaries keep every conversation on-brand and fully within your compliance and disclosure requirements.

Integrations

Plug into your financial services stack

Woven integrates with the marketing automation, CRM, data, and engagement platforms financial services teams already rely on.

Woven Core
Customer.io
Customer.io
HubSpot
HubSpot
Klaviyo
Klaviyo
Braze
Braze
Iterable
Iterable
Segment
Segment
Snowflake
Snowflake
Marketo
Marketo
Intercom
Intercom
Slack
Slack
Amplitude
Amplitude
Salesforce
Salesforce
Twilio
Twilio
Zendesk
Zendesk